# Selected Professional Engagements > Anonymised examples of Willan Theunissen’s work in automotive digital infrastructure, enterprise consulting and financial services technology. Canonical page: https://webvelopment.co.za/about/willan-theunissen/selected-engagements/ Language: en Founder and technical leadership Anonymised examples of Willan Theunissen’s work in automotive digital infrastructure, enterprise consulting and financial services technology. [Discuss a Project with Willan](https://webvelopment.co.za/contact/?interest=consulting) ## Professional contribution and project ownership These examples show where Willan’s experience may be relevant to your work, including engagements through other organisations. They describe his contribution; they do not establish that Webvelopment held the client contract, owns the system or delivered every part of a team project. Client and employer identities, proprietary screenshots and numerical results are withheld. ## Automotive retail digital infrastructure **Sector:** Automotive retail. **Contribution:** Senior technical consulting and software development. Willan’s work covered a headless WordPress publishing architecture, custom static-site generation and dealer-management integrations supporting a multi-brand web environment. A centralised lead-processing system connected website and other acquisition sources with customer relationship management (CRM) routing. The work connects publishing across brand websites with enquiry handling. When planning a similar system, consider both: what needs to appear on each website, where an enquiry should go and how its source will be recorded. The experience spans PHP architecture, API integration, publishing workflows, lead attribution and technical scoping with stakeholders. Brand counts, availability figures and speed improvements are withheld. [Explore integration services](https://webvelopment.co.za/services/development/) and [read about reliable CRM integration design](https://webvelopment.co.za/insights/development/reliable-crm-integrations/). ## Enterprise development and infrastructure consulting **Sector:** Enterprise and professional services. **Contribution:** PHP development, technical discovery and implementation consulting. Through a technology consultancy, Willan worked on complex web structures, custom applications, infrastructure migration and platform performance. His contribution also included project scoping, security diagnostics and developer mentoring. If an existing application needs attention, this experience helps frame the next step: what does it support today, which parts are difficult to change and who will maintain it afterwards? The consultancy’s client relationships and underlying systems are not represented as Webvelopment’s own or available for disclosure. [Read about legacy modernisation](https://webvelopment.co.za/insights/development/legacy-business-system-modernisation/) or [explore infrastructure modernisation](https://webvelopment.co.za/solutions/website-infrastructure-modernisation/). ## Financial services marketing and operational systems **Sector:** Financial services. **Contribution:** Marketing strategy and software development. Willan’s remit combined customer acquisition, landing pages and communications with custom workflow applications and reporting. Integration work connected marketing records with operational processes. For example, reviewing an acquisition process means asking what a landing page collects, where staff use that information next and what reporting needs to explain. We can use those questions to identify whether your work belongs in the campaign, website or internal application. Campaign percentages and commercial outcomes are excluded without a validated measurement period, baseline and attribution method. [Explore marketing services](https://webvelopment.co.za/services/marketing/) and [connect acquisition with CRM measurement](https://webvelopment.co.za/insights/development/paid-media-landing-pages-crm/). ## Digital business capability and international collaboration **Sector:** Digital services and consulting. **Contribution:** Digital strategy, service development and technical solutioning. Willan’s professional history includes an international digital-services collaboration and a later digital business-unit development remit. These involved developing service offerings, understanding stakeholder needs and planning technology to support operations. For an organisation establishing a digital service, these are practical planning questions: what will you offer, what work will people need to do and what technology will support them? Planned internal recruitment, training and analytics initiatives are not presented as completed platforms. We distinguish proposals and discovery work from implemented deliverables when discussing a relevant reference. ## Discuss a relevant example privately Tell us what you use today, which task needs attention and what you need to decide. We can then discuss which experience is relevant and what supporting detail can be shared with permission. Enterprise energy and automotive assessment projects described elsewhere on this site have not been individually attributed to Willan here because his project-specific role still requires confirmation. [Discuss your technical brief](https://webvelopment.co.za/contact/?interest=consulting) or [return to Willan’s profile](https://webvelopment.co.za/about/willan-theunissen/). Keep exploring ## Keep the right things connected. [Founder and technical leadership ### Willan Theunissen Meet Willan Theunissen, founder of Webvelopment: digital strategy, PHP engineering, enterprise integrations and commercially grounded technology consulting.](https://webvelopment.co.za/about/willan-theunissen/)[Our expertise ### Bespoke Development Plan business software around the work people need to do: choose an application, eCommerce change, PHP update or integration, with a clear first release.](https://webvelopment.co.za/services/development/)[Ideas & practical guidance ### Development insights Practical guidance for scoping applications, eCommerce systems and ongoing development work.](https://webvelopment.co.za/insights/development/) Let’s move things forward ## Start a conversation Tell us what you are working towards. We’ll help you find a practical next step. [Discuss a Project with Willan](https://webvelopment.co.za/contact/?interest=consulting)