Scope & pricing

Technical SEO & Organic Growth Estimator

Quote SEO audits, implementation, content and recurring growth retainers as separate services. Configure scope and review confirmed labour at R850/hour excl. VAT, with unpriced items identified.

Configure your scope

Build a scope you can discuss.

R850/hour excluding VAT. Unapproved hours and fees require custom quotation. Your selections are indicative.

What changes this estimate

An SEO audit, the fixes it recommends and a monthly content programme answer different needs. Price them separately so you can see what it costs to understand the problem, make agreed changes and keep reviewing the site. We use your selected quantities to shape that discussion; the hours and any external costs still need approval.

Describe a representative delivery

Start with your domain, approximate page count, CMS, target markets and languages. Add one example of the work you want help with: perhaps a group of pages to investigate or content that needs a research brief. Tell us who can approve changes to the site and review written content. These details help us distinguish a repeatable change from work that needs page-by-page attention.

Use the first-delivery option for a manageable starting point, such as an audit before choosing fixes. For a broader programme, identify what each stage needs and how you will check the work. Quantities describe activities or units of work; selecting them does not approve the time each unit takes or create a fixed price.

Separate SEO diagnosis, remediation and ongoing work

A technical SEO audit identifies issues; implementation resolves an agreed subset. Content research and writing are separate work streams, while ongoing monitoring needs a recurring allowance. Give each worksheet item a clear output and someone to review it. That makes it easier to decide which fixes to fund first and what a monthly allowance should cover.

Page count, CMS restrictions, languages and target markets influence the scope. For example, a canonical pattern shared across many pages calls for a different estimate from separate content briefs for those pages. Unknown legacy behaviour may require discovery before remediation can be priced. We can agree to deliver a corrected canonical pattern, a reviewed content brief or a documented crawl issue; rankings and traffic increases cannot be guaranteed. Paid tools, external content production and other third-party charges need to be listed separately.

Hours, costs and assumptions

Confirmed labour is calculated at R850 per hour excluding VAT. Each selected quantity is multiplied by an approved hours-per-unit value. Base, discovery and complexity allowances need their own approval. Unapproved items remain Custom quote required and prevent a fixed total; they are never silently priced as zero.

For each priced activity, the calculation is quantity × approved hours per unit × R850. Add the approved labour amounts for the once-off work separately from those for monthly work. If content writing or a paid tool is still unpriced, a known labour subtotal cannot stand in for the complete project price.

The initial ten-hour website allocation is specific to the existing website calculator. It is not automatically applied to this service. Where managed dedicated hosting is selected, the separately stated management allocation applies to the agreed management scope.

Once-off work and monthly commitments are shown independently. Content writing, SEO, subscriptions, platform usage, travel and other external charges are included only when explicitly approved and itemised. International display currency does not change the authoritative ZAR calculation or establish a tax exemption.

Scope boundaries

  • No ranking or traffic guarantees.
  • Separate paid tools, backlinks and copywriting.
  • Discovery is required for unknown legacy site issues.

Use the plan to request an estimate

A few useful answers before you decide.

The tool prepares a one-off cleanup and recurring work plan. Before requesting a quotation, check which changes are included, who can make or approve them, and which amounts are still unresolved. Keep monthly work separate from the initial cleanup so you can review each commitment. Your contact details stay separate from saved session selections. Payment milestones and quote validity require written confirmation.

Explore the related service or compare the original website calculator. The PDF request becomes available only when the secure quotation backend is configured; the page clearly indicates its current state.

Why does this tool show custom quote required?
The commercial rate is confirmed, but a selected activity may not yet have approved unit hours or supplier charges. The tool retains the scope and identifies pending items instead of producing an incomplete fixed price. A reviewed proposal establishes those amounts.
Is the result a binding quotation?
No. The scope and any known charges are indicative until reviewed and confirmed in writing. An issued PDF uses server-side calculation and identifies pending items, exclusions, tax treatment and custom payment terms.
Let’s move things forward

Start a conversation

Tell us what you are working towards. We’ll help you find a practical next step.

Discuss This Estimate