Full agency calculator
Build, grow and run, in one quote.
Choose a level for each service you need. Each package is priced by its own calculator, and the quote shows initial, monthly and annual costs with a payment schedule.
- R850/hourOne rate for every service
- 40% depositto start the work
- Up to 12 monthsto pay larger projects
Add your company detailsThey appear on the quote, its PDF and any link you share.
These details stay in your browser. They're only sent to us if you request a formal quotation.
Next step
Turn this into a formal quotation.
Send us your details and we'll review this configuration, check anything that needs a closer look, and send a formal quotation with timelines and terms. The quote you've built here is attached automatically.
- Your detailsSo we know who to send it to.
- Your projectA few questions so the quotation fits.
Your request is with us.
We'll review your configuration and email you a formal quotation. Your reference is .
Keep a copy of what you built:
Price a single service
Price another service.
Each one uses the same R850/hour rate and the same payment terms, so you can price a single service or combine several in the full agency calculator.
Website
A business website on WordPress or a custom CMS, from a few pages to a large content site.
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E-commerce
An online store on WooCommerce or Shopify, with payments, shipping and the integrations your operations depend on.
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Web apps and integrations
Customer portals, internal systems, dashboards, automation and API integrations, built in Laravel or PHP.
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Mobile app
Cross-platform iOS and Android apps, with the backend and admin tools behind them.
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Content and copywriting
Website copy, articles, product descriptions and case studies written to rank and convert.
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SEO
Technical, on-site and local SEO with content that earns rankings, reported monthly.
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Organic social
Planned, designed and published social content with community management and monthly reporting.
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Paid media
Google, Meta, LinkedIn and TikTok campaigns: tracking, ad creation and optimisation, with your ad spend shown separately.
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Hosting and care
Managed hosting, updates, backups, security and a support team for one website or a whole portfolio.
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How the packages work
Each service is offered at three levels. The package prices come from that service’s own calculator, using the preset scope described on each card, so the full agency quote and the single-service quotes always agree.
A package is a starting point. If you need a Standard website with an extra integration, open the website calculator from the link under that service and adjust the detail there.
What every engagement includes
Every agency engagement starts with a discovery workshop, a measurement plan, a brand and asset audit, and a kick-off. These give every service the same goals and the same reporting. A monthly strategy session reviews all your channels together, so SEO, social and paid media are planned as one programme rather than three separate ones.
Every package compared
Each level below is the preset scope of that service’s own calculator. Choose Custom on any service in the calculator to open that calculator and adjust every line.
| Service | Basic | Standard | Premium |
|---|---|---|---|
| Website | Up to 5 pages on a brand-matched theme | Custom design, about 10 pages and a blog | UX-led design, 20+ pages, integrations and accessibility |
| E-commerce | Theme-based store, one gateway, you load products | Custom store design, accounts, courier and recovery emails | Conversion-led design with accounting and stock integrations |
| Web apps and integrations | A focused internal tool: 2 modules, 1 integration | A business portal: 5 modules, 2 integrations, notifications | A platform: 10 modules, customer portal, billing, API |
| Mobile app | A focused app with 3 features on a managed backend | Custom design, own API, 5 features | Full product design, admin portal, 8 features |
| Content and copywriting | We edit and optimise your copy for 6 pages | New SEO copy for 8 pages and 2 articles | Strategic copy for 12 pages, messaging and case studies |
| SEO | Foundation programme with 1 article a month | Growth programme with 2 articles a month | Authority programme, 4 articles and link building |
| Organic social | 8 templated posts a month on 2 platforms | 12 custom posts a month on 3 platforms | 20 posts with video on 4 platforms, plus shoots |
| Paid media | One platform, managed, 2 new ads a month | Two platforms, optimised weekly, 4 new ads a month | Three platforms, landing page testing, 8 new ads a month |
| Hosting and care | Shared hosting with essential updates | Dedicated hosting with monthly content updates | Managed cloud server with priority care |
Customise any package
Packages are a fast way to build a quote, but your business isn’t a preset. Select Custom on any service and the full calculator for that service opens in a window, with every level, slider and add-on. Change what you need and apply it. The master quote updates, and your custom configuration is saved in the quote link, so your team sees exactly what you built.
How an agency engagement runs
- Discovery workshop. Goals, audiences, competitors and a 12-month channel plan, agreed with your team.
- Measurement plan. KPIs and conversion tracking, so every service reports against the same numbers.
- Build. The website, store, app or system is designed and built, with progress you can see on staging.
- Launch and grow. SEO, social and paid media start once there’s something to send people to.
- Monthly strategy session. All channels reviewed together, with budget moved to what’s working.
Ways to manage the budget
- Start with the build and one growth channel. Add channels once the first is performing.
- Use Basic packages where the service is supporting rather than leading. Spend on the channel that matters most.
- Spread the initial cost. Larger projects qualify for up to 12 months to pay the balance after a 40% deposit.
- Customise rather than upgrade. If one item is missing from a package, add it in Custom instead of moving everything to the next level.
Before you request a quote
- Your goals for the next 12 months, such as leads, sales or brand reach
- Your current website, social accounts and ad accounts
- Any existing brand guidelines and assets
- Who on your team will be our main contact
- The budget range you’re working within, if you have one
Full agency questions
A few useful answers before you decide.
Can I start with some services and add others later?
Yes. Every calculator uses the same rate and payment terms, so adding a service later won’t change the price of the ones you already have. Many clients start with the website and add SEO or social once it’s live.
What does each package level contain?
Each card shows a one-line summary, and the full contents are the Basic, Standard or Premium preset in that service’s own calculator. Open the calculator from the link under each service to see every line item.
Can I customise a package?
Yes. Use the link under each service to open its calculator, adjust it there and request the quotation from that page. Or request the full agency quotation as it is and tell us in step two what you’d change. We’ll fold it into one formal quote.
What's included in every engagement?
A discovery workshop and digital strategy, a measurement plan with analytics set up, a brand and asset audit, a kick-off, and a monthly strategy session across all your channels. That’s 23 hours once-off and 4 hours a month.
Why is there a monthly account management fee?
When several services run at once, someone has to keep them pointed at the same goals. The monthly session reviews SEO, social, paid media and the website together, so budget moves to what’s working instead of each channel being reported in isolation.
Why is ad spend separate?
Ad spend is paid to Google, Meta and the other platforms at cost, and it’s shown so you can budget for the full year. Our fee is the management and creative hours in the paid media package plus a campaign commission on spend (30% on the first R50,000 of monthly spend, 20% on the next R50,000 and 10% on anything above R100,000), and the ad budget slider only appears once you’ve chosen a paid media package.
Do I need hosting and care if you build my site?
Not if you have your own hosting and a team to maintain it. Most clients keep hosting and care with us, so one team is responsible for the site working.
Why doesn't the website package include hosting?
Hosting and care are a separate package in the full agency calculator, so they’re never counted twice. In the website calculator on its own you can add them directly.
How are payments split across several services?
All initial costs are added together and paid on one schedule: a 40% deposit, then up to 3, 6 or 12 months for the balance, depending on the total. Monthly services from every package appear as one monthly figure from go-live.
Do all services have to start at the same time?
No. We usually launch the website first, then start SEO, social and paid media once there’s something to send people to. The formal quotation sets out the start date for each service, and monthly fees only begin when a service starts.
Is there a discount for taking several services?
Packages are priced at the same hourly rate as the single-service calculators, so the price is transparent rather than discounted. You save through shared strategy, one measurement setup and one account team, rather than paying for each of those per service.
What are the terms for monthly services?
Monthly services are on a 12-month contract with a 3-month minimum, and the contract renews for another 12 months unless you give one calendar month’s notice before it ends. If you need to stop early, you pay 3 months’ fees after the month you give notice, starting with your one calendar month’s notice. For example, notice in month 3 means you’re billed for months 1 to 6. The commitment covers our fees, including campaign and boosting commission; ad and boost spend paid to the platforms isn’t included.
How long does an agency engagement take to get going?
Every quote includes a timeline. Work starts after a 3-week lead time, then runs at about 30 hours a week, so a 90-hour project goes live roughly 6 weeks after you accept the quote: 3 weeks of lead time plus 3 weeks of work. The timeline doesn’t include time spent waiting for feedback, content, approvals or meetings, so quick turnarounds keep it on track. Your formal quotation confirms the dates.