# Vehicle Stock Feeds & Dealership Website Integration

> Connect a dealership stock source with its website: vehicle identity, images, price updates, sold listings and feed monitoring, scoped to the actual source system.

Canonical page: https://webvelopment.co.za/solutions/vehicle-stock-feed-integration/

Language: en

service

Connect a dealership stock source with its website: vehicle identity, images, price updates, sold listings and feed monitoring, scoped to the actual source system.

[Let’s talk](https://webvelopment.co.za/contact/)

## Stop treating vehicle stock as a second data-entry job

When a price changes or a vehicle sells, how does that change reach your website? We can scope a feed from your stock system to reduce duplicate entry, including matching vehicle records, handling photos and deciding what happens when an update fails.

Your stock system may offer an API, an approved export or a supplier-managed feed. We first check access and usage rights, then establish whether it can support the website’s requirements.

The connection, made visible

## Every handover needs a way back.

An illustrative planning pattern. Your actual systems and rules determine the implementation.

### Normal delivery

- Stock source

- Vehicle & image map

- Website listing

- Sales enquiry

Keep the source reference and make the receiving result visible.

### When something fails

- Keep the original event

- Show a pending state

- Retry the same reference

- Review the exception

A lost acknowledgement must not silently become a duplicate record. Assign recovery to an authorised owner.

## What the feed needs to handle

| Record or event | Rule to agree |
| --- | --- |
| Vehicle identity | Stable stock reference; distinguish a corrected record from a new vehicle |
| Price and specification | Authoritative source and approval for public claims |
| Images | Permitted image source, order, replacements and missing-image behaviour |
| Sold or withdrawn vehicle | Unpublish or show a clear status, with a useful next step |
| Failed update | Retain a known status and alert the responsible operator |
| Enquiry | Carry the vehicle reference to the receiving sales team |

A missing vehicle record does not always mean a sale. For example, an export might stop halfway through; removing every absent listing would hide available stock. We need to establish whether each delivery contains the full stock list or only changes, and how sold or withdrawn vehicles are identified.

We also agree how often the feed runs, how the site shows the age of its information and what happens during a delay. Those decisions come before describing availability as live.

## A practical pilot

For a proposed pilot, bring a small authorised test set containing a new listing, a changed price, a missing photo and a sold vehicle. Check each against the agreed publishing rules, then re-run the feed: records should update without creating duplicates.

Interrupt the source too: what does a buyer see, and who learns that the update failed? These are suggested pilot checks; the page does not demonstrate an installed DMS integration.

The [Digicars portfolio presentation](https://webvelopment.co.za/work/digicars/) shows vehicle discovery and stock-search interfaces; it does not establish the data source behind those screens. Our [automotive services](https://webvelopment.co.za/industries/automotive/) connect the website, lead handling and business-system parts of a new brief.

## Scope the cost

Labour is planned at **R850/hour excluding VAT**. Source access, record quality, image processing, update frequency and monitoring determine the hours. Supplier subscriptions and recurring operations are quoted separately.

To [prepare the source-to-website mapping](https://webvelopment.co.za/pricing/03-integrations/), gather the system name, export documentation and an authorised sample showing stock references, prices and image fields. Involve the person responsible for stock accuracy when you [discuss your vehicle feed](https://webvelopment.co.za/contact/), so we can resolve questions about prices and sold stock early.

Keep exploring

## Keep the right things connected.

[Industry perspective

### Dealership Websites & Automotive Systems

Connect vehicle discovery, campaign landing pages and dealer enquiries with practical website, marketing and integration work for automotive businesses.](https://webvelopment.co.za/industries/automotive/)[Our work · Website

### Digicars — Website

A vehicle-led homepage with stock filters, a numbered buying guide and dealership articles.](https://webvelopment.co.za/work/digicars/)[service

### API Integration Costs & Scope Estimator

Estimate interfaces between WooCommerce, Sage/Pastel, Zoho, ERP, CRMs and third-party APIs.](https://webvelopment.co.za/pricing/03-integrations/)

Let’s move things forward

## Start a conversation

Tell us what you are working towards. We’ll help you find a practical next step.

[Let’s talk](https://webvelopment.co.za/contact/)