Tools

Planning tools

Make the assumptions visible before you spend. These tools run entirely in your browser: nothing you enter is submitted, stored or sent to analytics.

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What each tool does

The AI SaaS acquisition and contribution calculator works through sales-led, product-led and developer-led journeys. It separates media-only, marketing and fully loaded customer acquisition cost, keeps committed subscription revenue apart from estimated usage, and subtracts inference, hosting, support and payment costs to show contribution, simple payback and when a retained cohort recovers its acquisition cost.

The AI SaaS website scorecard is a structured self-assessment across six weighted dimensions: positioning, conversion journey, technical SEO, trust and proof, performance and UX, and measurement. Unknown answers stay unknown rather than counting as zero, and three critical checks (a working conversion route, approved claims and no exposed secrets) sit outside the score, so a high number can’t hide a release blocker.

Both use invented example values that you replace with your own. Neither is a forecast, a benchmark or a crawler. They’re a way to make the assumptions visible before a budget conversation.

Looking for a project estimate?

These tools help you think through commercial assumptions. To estimate the cost of a website, integration, SEO or other project with us, use our pricing estimators.

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Tell us what you are working towards. We’ll help you find a practical next step.

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