The customer approached us to assist with the growth of their firm, by generating new business and assuring that the leads they generate are more relevant and specific to their firm's specialities.
We identified that the firm is young, energetic and have a passion for getting things done (similar to us).
After our initial strategy briefing, we set out to make this campaign a success.
We started with the development of a new website, focussing on the firm’s awesome attitude. The copy we wrote was energetic and the look and feel of the website was fresh and young.
Our marketing strategy was to approach people that are already interested in their type of services by using multiple platforms, with a free half-hour telephonic consultation.
We also ensured that documents and marketing material fell in line with this strategy.
We implemented pay-per-click placements and a full social media marketing strategy to generate new leads.
We were able to refine our placements and strategy by tracking traffic, leads and paying customers on a day to day basis. This ensured that our cost per customer was minimized very quickly.
SVN was able to greatly increase their market presence. They realized that they loved us so much that the strategy was implemented on a permanent basis.
Since we started our campaign, SVN was happily forced to move to a new office, appoint a lot of new candidate attorneys, and with a more stable cash flow and revenue stream.
SVN has seen a great return on investment with Webvelopment and have greatly increased their marketing budget since the start of their campaign.